Redemption of points for mall system and distribution system are both conditions that can independently form a business closed loop in the operation system of a huge shopping mall, providing merchants with low-cost conditions to expand sales and improve sales performance. The distribution function is added to the points exchange mall, which not only activates users, but also obtains customers efficiently.

　　Compared with other channels, the distribution function in mall system, using the existing customer fan resources, accurate drainage, distribution fission, distribution rebate and other viral marketing communication, can fully mobilize the enthusiasm of customers, users know their friends' preferences as the major premise of communication transformation, recommend products that meet their preferences to friends, and acquaintance communication can stimulate the desire to buy and strengthen the impulse to place orders.

　　The core function of distribution in integral mall:

　　Distribution fission is the main functional feature in the distribution system of the points exchange mall. It can quickly create nationwide distribution and has a wide range of applications. It uses the huge ecosystem of WeChat friends to rapidly fission and transform users into distributors in a short time.

　　The second core function of distribution in integral mall:

　　In the distribution system, there is a standardized management platform, and the commission setting of distributors and the different commission rewards of different commodities are managed by the merchants themselves, so as to formulate scientific, reasonable and sustainable distribution rules for the distribution system. So as to encourage more users to distribute, and the more distributors, the better the sales.

　　The distribution system is suitable for all major industries, such as clothing, daily necessities, food and drink, mother and baby, household appliances and furniture, motorcycle toys, etc., especially in offline stores. Under the influence of the epidemic, most users choose to buy online, which seriously affects offline business. At this time, online marketing is rapidly transformed, and the distribution system of points exchange mall is worth choosing. Wake up users through integral mall system, start the distribution mode, and let customers join the ranks of selling goods, and combine online and offline to distribute all the people.

　　Source: http://www.tongdui8.com/operate/detail/.6/.

　　First, the main advantages of distribution platform

　　1. Sellers invest less money, so they don't need to buy a lot of products, so the money is safer and safer.

　　2. There is no inventory pressure. Goods are distributed by suppliers, one by one, to reduce inventory and prevent unsalable sales.

　　3. Suppliers generally provide data packets, and the operation of the distribution platform is relatively simple and easy to use.

　　Second, the common shortcomings of distribution platforms

　　1. The suppliers of the distribution platform are mixed.

　　It is easy for suppliers to settle in the distribution platform, and a considerable part of them belong to agents, and the price of goods released is even higher than that of similar Taobao.

　　2. It is difficult to distinguish high-quality suppliers.

　　Due to the review and looseness of the distribution platform, it is impossible to distinguish between the brand-name suppliers and the quality suppliers, which brings a lot of troubles to many inexperienced sellers.

　　3. The goods do not pass through the seller's hands.

　　Because it is a consignment, the goods are sent directly from the supplier to the buyer without going through the seller's hand. Therefore, there is a quality problem. The seller doesn't know what quality the supplier sends to the buyer, and whether this quality has undergone strict quality inspection before delivery. Once there is a problem, it is difficult to solve it.

　　4. Pricing is not flexible enough.

　　Sellers can't promote sales. Because of the low retail price, the supplier will not deliver the goods to the seller.

　　5. Inventory problem.

　　It may appear that the seller decompresses the data packet, classifies the goods, uploads the data packet, completes the advertisement and promotion information, and finally waits for a customer, but the supplier is out of stock and out of stock.

　　6. Postage problems caused by distributing products from different suppliers.

　　On the distribution platform, sellers can choose several products to distribute at will, but if there are two or even three suppliers, it will be difficult to deal with them.

　　7, delivery time.